Why Reviews Must Be Incorporated Into The Marketing Strategy

According to consumerist.com, it is a good idea to highlight a review or comment expressed by a customer in his words when marketing the brand in several channels. The real-time experience of your customers when shared on the website, blogs, and social media accounts can show how you deliver your brand promise to others. With content overload online, it would be quite difficult to create content regularly that will resonate with the audience. This is where you can use your very own customers as brand ambassadors. The opinions of your…

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The Importance Of Online Reviews

Online reviews are now a key facet of digital marketing, acting like the lovechild of word-of-mouth marketing and feedback. It doesn’t take much to see why online reviews are important, but for those still in doubt, here are a few points to help make it clear. Better customer understanding Reviews are the opinion of customers. That means that, by analyzing them, your organization/brand/company gets a better grasp of what’s going in your customers’ heads. In turn, this information can be used to improve your offerings and provide better customer experiences.…

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What Do When You Are Wrongfully Accused Of Shoplifting

It can be frustrating and humiliating to be accused of shoplifting. A shopping experience turned out to be a nightmare for a journalist when he was wrongfully accused of shoplifting. The store claimed that they have a video that will support their accusation and made it clear to the journalist that he won’t be allowed to leave the store. The journalist walked inside a Somerfield store carrying two newspapers that he purchased from a newsagent nearby the store. As the journalist was paying for his purchases, he was accosted by…

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A Brief Insight Into The Cross-Border Trade Between Canada And The USA

Trucking is the preferred method for cross-border transport because it delivers a significantly valuable advantage of cost, timing, and visibility. Cross-border trade between Canada and the USA is considered big business because it generates astronomical profits for everyone involved, However, cross-border trade has its own set of rules from carrier requirements to custom paperwork and security clearances. The US Customs and Border Protection (CBP) and the Canadian Border Services Agency take cross-border shipping very seriously. Both agencies want to know what the trucks are bringing to their countries and their…

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Microsoft Calls Out Google’s Bluff Regarding AU’s Plans To Make Tech Giants Pay For News

The Australian government revealed their proposed news media bargaining laws, which would make tech giants pay for news in the country. The proposed legislation, dubbed the News Media and Digital Platforms Mandatory Code, would lead to companies like Google, Microsoft, and Facebook negotiating with registered Aussie media outlets to share revenue from news content. Google Australia Managing Director Mel Silva stated that the company objects to the terms of the proposed legislation, warning that they would bar Aussies from using Google Search if the laws are implemented. Aussie digital marketing…

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How Brands Gain Exposure Through Reviews

Each review that is posted online by a customer is a free advertisement for a business. The name of the brand and the product gain exposure that translates to more traffic for the website. Online reviews provide the kind of mass exposure that cannot be gained through traditional digital marketing strategies. Besides that, reviews have the power to influence a consumer’s purchasing decision. Search engines like Google take note of the number of times that the name of the company appears in reviews. A business that is mentioned for lots…

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Jobs You Can Take With A Graphic Design Degree

A lot of college students wonder what they can do with their degrees once they graduate. It’s an important question to ask, after all, and can even shape what degree students go for. Graphic design degree holders don’t have to be worried about options; as they have a wide range of professions they can get into. Their degree doesn’t limit them to graphic design, as they can also make a living making an Architectural illustration or the like.  Here are just a few of the options and the opportunities they…

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Retailers Increasing Their Focus On Humanizing The E-Commerce Experience, According To Report

iAdvize, a major conversational platform solutions firm that handles 2,000+ clients from across 100+ countries, recently published a survey of more than 100 US e-commerce and retail companies to see how the e-commerce field is changing customer experience. The survey was conducted before and during the COVID-19 pandemic and noted that the vast majority of brands (93%) consider their official site a key part of their marketing endeavours. However, about 60% have stated that they’ve been hit with setbacks that get in the way of their digital projects, like improving…

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Christmas 2020 Is Different From Previous Years

Businesses are trying different online marketing strategies to stay competitive during the coronavirus pandemic. While some are encouraging customer reviews like King Kong advertising review, others are using ads on social media platforms like Facebook. However, the website remains as the primary source of information. It is very likely that Christmas 2020 will be different from previous Christmases but if there is one thing that will not change for the UK culture, it is the love for annual Christmas advertisements. Retailers always capitalize on consumer’s fondness for the Christmas season. However,…

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Canadian Lawyers Saw An Increase In US Citizens Inquiring About Migration Due To Election

A lot of countries across the world paid close attention to the US presidential elections, especially the country’s closest ally and neighbor, Canada. Their close proximity to each other meant that major happenings in either country affected each other. That was exactly what was reported by lawyers across Canada, from Donich Law and other firms, as they stated they saw an increase in Americans that consulted legal experts about moving to Canada for fear of the recent presidential elections. Vancouver’s Nathan McQuarrie, an immigration lawyer and Washington State attorney, affirmed…

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How Walmart Suppliers Overcame The Challenge Of OTIF

Suppliers have the option of less-than-truckload (LTL) or full truckload provided by Titan Transline to deliver goods to retailers. However, Walmart announced that it wanted on-time in-full program (OTIF), a logistics compliance program to move their targets from 70% OTIF to 98%. Suppliers were obviously surprised because there was little time to move the targets from 70% to 98%. OTIF guidelines were pretty straightforward in requiring shipments to meet specific dates and delivery windows to retailers. Goods must be packaged and labelled properly and whatever has been ordered must arrive…

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Are Consumer Reviews, Always Right?

The ability for people to leave feedback about a product or service has given rise to online review sites. It is very likely that you will come across king kong marketing reviews about a digital agency from review sites. Honest feedback is encouraged by the digital agency to make it beneficial to other consumers. A consumer has the right to criticize a business if the product or service does not live up to the promised standards. However, there is always a risk that a consumer is leaving negative feedback just to be…

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Online Advertising Slows During Q2 2020

COVID-19 hit the global economy hard, with industries across the world experiencing hard times. Online advertising is no exception, as shown by the industry’s slowdown during the second quarter of 2020, with a 12% year-on-year drop. There’s some good news, for those invested in online ads and king kong marketing reviews, however, as the industry’s total remained steady at $9.1bn. On top of that, video ads continue to do well, with no change in year-on-year expenditure, and an increase in share to 53%. The data was published on the IAB…

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Useful Tips When Choosing Home Accessories For The Kitchen

The best home accessories for the kitchen does the job well and at the same time matches with décor perfectly. Most of you favorite kitchen accessories can be found in a whimsical color scheme of pastel blues, greens and purples. If pastel is not your style, there are models in striking red, purple and shimmering copper. Food processors make the task of chopping, grinding and mixing faster and more efficient. Food processors come with a variety of processing bowls in different sizes. This is particularly useful for elaborate baking requiring…

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How Digital Agencies Cope Up With The Prevailing Uncertainty

How did king kong sabri suby become the one of the fastest growing digital agencies in Australia? Their revenue is growing and they are getting closer to hitting their goals of being number one. According to Sabri Suby, having an idea is easy but the real value is in execution. The impact of Covid19 was felt by almost all businesses across the world. The prevailing uncertainty of the pandemic is disrupting the digital ecosystem. This means that the marketing and advertising sectors have to face a multitude of challenges in…

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COVID Economy Rapidly Advancing E-Commerce

E-commerce has gotten a boost due to the COVID-19 pandemic, a silver lining in that global cloud. This is due to the increasing digital habits of customers across the world, according to the latest Toluna COVID-19 Barometer. The global pandemic has led to physical stores closing their doors, on top of demanding social distancing. These, in turn, have led to increased digital adoption among customers, with online shopping and digital streaming services in particular getting a good boost. Consequently, digital marketing endeavours, like king kong marketing reviews, are more important…

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New York Lawyers Expect A Surge In Criminal And Civil Cases

Lawyers in the City of New York are preparing for the surge of white-collar criminal and civil cases due to market volatility caused by the coronavirus pandemic. The expected upswing is very likely to mimic the trends that followed the dot-com bubble during the turn of the century and the 2008 financial crisis. However, investigations will be slow and trials delayed because of court shutdowns. According to David Miller, partner at Greenburg Traurig and former assistant US attorney, investigations of misconduct related to the pandemic are already underway but it…

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