The tourism industry in the Kingdom of Thailand has never been this alive over the last few years. In fact, in 2017 alone, the tourism officials, along with the various service providers have been preparing to receive a total of 2.4 million international tourists all year long- all are seeking medical attention from some of Thailand’s widely recognized hospitals. You see, tourism officials are now in the process of shifting from the usual tourism strategies which promoted some of the best and most visited tourist attractions known to the rest of the world to, promoting Thailand as a premiere medical hub in the Asia Pacific Region. As a result, the medical and wellness tourism industry in the kingdom is expected to generate a whopping revenue amounting to 49 billion Bhat during the entire 2017 which is a 4% increase from the 2016 data. In connection to this, a big percentage of the 2.4 million tourists who are expected to arrive in Thailand are from neighbouring nation in the Southeast Asia region such as Cambodia, Laos and Myanmar. Aside from seeking medical attention form hospitals in Thailand, wellness is also one of the reasons why the tourism in Thailand is booming as of late thanks to the fast emergence of wellness centres such as AyushxPak which is located in the city of Bangkok.
Earlier this month, Thai AirAsia, the largest low-cost carrier in Thailand, has announced that it’s adding two new route to and from India, specifically to and from Indian cities of Tiruchirappalli and Jaipur starting September 28 and 29 respectively. This move has been expected to help Thailand gain more tourist arrivals from India especially those who are in need of Ayurveda-filled wellness treatments from AyushxPak. In fact, Indian travellers rank 6th in the list of most frequent visitors to Thailand wherein 1.19 million Indians have visited the kingdom during the entire 2016. For 2017, the tourism officials are expecting an 8% rise in the number of Indian travellers who visit Thailand and will generate a 14% revenue growth. At present, Thai AirAsia is flying to 4 other Indian cities resulting to 24 flights every week.