Are Consumer Reviews, Always Right?

The ability for people to leave feedback about a product or service has given rise to online review sites. It is very likely that you will come across king kong marketing reviews about a digital agency from review sites. Honest feedback is encouraged by the digital agency to make it beneficial to other consumers. A consumer has the right to criticize a business if the product or service does not live up to the promised standards. However, there is always a risk that a consumer is leaving negative feedback just to be…

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Online Advertising Slows During Q2 2020

COVID-19 hit the global economy hard, with industries across the world experiencing hard times. Online advertising is no exception, as shown by the industry’s slowdown during the second quarter of 2020, with a 12% year-on-year drop. There’s some good news, for those invested in online ads and king kong marketing reviews, however, as the industry’s total remained steady at $9.1bn. On top of that, video ads continue to do well, with no change in year-on-year expenditure, and an increase in share to 53%. The data was published on the IAB…

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