Just recently, we have met up with the web design experts of www.perth-web-design.com.au and during our brief meeting, they had revealed to us ways we could use to improve website homepage. According to them, site owners should give priority on their homepages because it is like the cover of your entire site. They should be striking and informative enough that would compel people to stay and explore your website more.
The problem with businesses today, they do not know how create a website that could successfully bring in profit. They do not regard websites as a marketing venue but more like a placeholder in the online world. This could often lead to websites not being able to properly driving traffic and also preventing traffic conversion.
You can learn more information about web design at Perth Web Design’s official website.
Make it Simple
Simple websites are better, and that is the truth. Many designers, developers and experts are favoring simplistic web design. A website with a simple design is more appealing to a viewer that is why it is better to keep your homepage as simple as you can manage but avoid making it dull and plain.
The problem with visually complex pages, there are more elements that would be competing for the attention of the viewers. On the viewer’s part, this could become quite stressful to the eyes and sometime frustrating. To keep things simple, you can remove irrelevant items in the page, use negative space and organize the content effectively.
It is important that the homepage is usable to the viewer. Remember that the homepage basically introduces your brand to the viewers. By making it simple, you are already making it more usable. Try to reduce the choices, give your viewers what they like and interact with the viewer.
Focus on Driving Conversions
The reason you set up this website is to convert traffic into profit, so you should always bear that in mind and make the necessary changes or actions that would help you drive traffic and convert them into profit. You can do this by using a striking headline, a unique selling proposition (USP) or focus on adding call-to-action buttons.